How much does the Dyson CameraJet cost?

Dyson lists it at $499.99 in the US. When we checked on October 28, 2026, the US store showed it as out of stock with a pre-order and notify-me option.

Does the Dyson CameraJet replace flossing?

Not proven. Dyson's own claims compare it with a manual toothbrush and other electric brushes. A Cochrane review found only low-certainty evidence that water flossers reduce gum inflammation versus brushing alone, and a dental editor reviewing the launch noted that a water jet may not clean the contact point between teeth the way string floss does.

Does it need special toothpaste?

Yes. Dyson says the camera needs a non-foaming, SLS-free toothpaste, and the jet uses a low-foaming mouth rinse. Both are Dyson products and are an ongoing cost on top of brush heads.

Does the camera store photos of my mouth?

Dyson says images are processed on the device and are not recorded or stored on the brush or in the cloud. The camera is active only during live viewing in the MyDyson app or while auto-jetting.

Will it whiten my teeth?

Dyson says its dual bristles lift surface stains, based on lab tests against a manual toothbrush. That is stain removal, not bleaching. For a shade change you need whitening.

Dyson CameraJet Toothbrush: Is a $499 Camera Toothbrush Worth It for Your Smile?

A good smile is mostly maintenance: clean gumlines, no plaque between the teeth and no surface stains. Dyson’s first toothbrush, the CameraJet, tries to automate the part most people skip. A camera in the head finds the gaps between your teeth, and the brush fires a jet of mouth rinse into each one while you brush. It is effectively brushing and flossing at once.

We read Dyson’s US product page, its launch announcement and independent dental coverage on October 28, 2026. We have not used the brush.

What does the CameraJet actually do?

Dyson calls the system Gap Optical Targeting. Per its launch announcement, a 100,000-pixel macro camera takes 28 images per second. A machine-learning model trained on more than 470,000 dental images spots the gaps between teeth and triggers a jet within 100 milliseconds.

Jet: a conical jet fed from a 12.5 ml mouth-rinse tank. The pump works upright, angled or horizontal, and the dock refills the tank in about three seconds.
Brushing: sonic oscillation at nearly 1,000 movements per second, with an anti-stall action that keeps the bristles moving under pressure.
Brush head: dual bristles, firmer inside for surface stains and softer outside for the gumline, plus a sensitive version. An RFID tag counts cleans and tells you when to replace the head.
App: live camera view, coverage mapping and brushing feedback in the MyDyson app over Wi-Fi and Bluetooth.
Price: $499.99 on Dyson’s US store, in Ceramic Pink and Ceramic Ultra Blue.

What does Dyson’s evidence show?

Most of Dyson’s performance claims come from its own lab tests. The US page says the brush is more effective at removing plaque between teeth than a manual toothbrush, and Dyson’s launch materials claim up to 69% more plaque removed in hard-to-reach areas than premium electric toothbrushes. Both are lab results under Dyson’s conditions.

Dyson also cites a clinical study against a manual toothbrush. Its sources describe it differently: the US product page cites 204 participants over six weeks, while the launch announcement describes 71 participants over four weeks. Neither page links to a published paper. Until a peer-reviewed trial is published, treat the clinical claims as company data.

Is a water jet as good as flossing?

The evidence for water flossing in general is thin but positive. A Cochrane review of interdental cleaning found low-certainty evidence that oral irrigators may reduce gum inflammation compared with brushing alone. Irrigators and interdental brushes appeared to do better than string floss, but that comparison also rests on low-certainty evidence.

Writing on the launch for DentistryIQ, editor Andrew Johnston made two points worth keeping in mind. Finding a gap does not confirm that plaque is there or that the area is clean afterwards. A water jet may also not reach the contact point between teeth the way floss does. His positive point was that an automatic jet could help people who currently do no interdental cleaning at all, which is most people.

The catches

Proprietary consumables. Dyson says the camera needs its non-foaming, SLS-free toothpaste, and the jet uses its low-foaming mouth rinse. Add those and replacement heads to the $499.99 price.
Availability. The US store showed the brush as out of stock, with pre-order and notify-me options, on October 28, 2026.
Privacy. Dyson says images are processed on the device and not stored or uploaded. The app still needs Wi-Fi and a Dyson account.

Should you buy it?

Buy it if you never floss, have the budget, and like data. It is the most direct way to turn interdental cleaning into something that happens automatically every time you brush.

Skip it if you already floss or use interdental brushes daily and your dentist is happy with your gums. A conventional electric toothbrush and a basic water flosser cover the same jobs for far less. If your goal is a whiter smile rather than a cleaner one, put the money towards whitening, bonding or, for bigger changes, a consultation about veneers. Stain removal is not a shade change.

Where we found it

Jake Heyen featured the CameraJet in a Well Worthy reel of new health and fitness launches on September 6, 2026. His summary, a camera that finds the gaps between your teeth and fires a jet of mouth rinse while you brush, matches Dyson’s own description.

Sources and limits

Product: Dyson CameraJet US product page and Dyson launch announcement. Independent coverage: DentistryIQ. Evidence on water flossing: Cochrane review summary. Launch coverage: Jake Heyen’s Well Worthy reel. Performance figures are Dyson’s own. We have not used the brush and have no commercial relationship with Dyson or Well Worthy. This is not dental advice; ask your dentist what suits your teeth and gums.